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Jasmin Espada is an award-winning entertainment PR Strategist, publicist and film producer founder of Espada Public Relations, the Number One Multicultural Entertainment Public Relations Firm in Hollywood.
Espada started her career in entertainment as a radio co-host at the age of 19. During Espada's college years at UMASS Boston, she served as Assistant to the Student Trustee and helped coordinate rock concerts and special events on campus. In 1991 Espada relocated to Los Angeles where she worked in the nonprofit sector. This led to her initiation in film publicity on the film Bound by Honor with publicist Katherine Moore. In 1994 Espada joined Mission: Renaissance Fine Art Studios and a few years later was appointed Vice President for Public Relations. Espada helped secure press at local and national levels helping make the brand the leader in its field. She was awarded Mission: Renaissance's 10 Year Award as well as the Larry Gluck Artistic Freedom Award in 2008.
In 2006 she founded Espada Public Relations an Entertainment PR Firm representing award-winning talent on both Latino and General Market. Espada's impressive list of clients include some of the top names in entertainment starring in award-winning shows such as The Sinner, All Rise, Goliath, Shameless, Jane The Virgin, Titans, Ozark, One Day At A Time, Chicago Med, Chicago Justice, Chicago PD, Teen Wolf, Switched at Birth, How to Get Away With Murder and Criminal Minds among many others. Espada also worked on box office hits such as Once Upon a Time in Hollywood, Blood in, Blood Out, LOGAN, Miracles From Heaven, Chavez and Indie hits such as El Guardia, 30 Days with my Brother, North By El Norte, H.O.M.E., Varsity Punks and Dos Caminos. In the field of music Espada was the producer of the legendary rock festival Revolucion Rokera working with legendary bands such as El Tri, Molotov, Vampiro and Phobia.
In 2019 Espada was appointed by City National Bank to sit on their Advisory Board. With a career spanning over two decades, Espada was responsible for bringing the first independent camera crew inside a California Prison and was the first publicist from her country, Puerto Rico, to become a member of the TV Academy. Often called The Joe Montana of Public Relations Espada has been endorsed by both the Associated Press and Traditional Home Magazine as "One of the most persistent publicists in Hollywood." Jasmin Espada is a member of the Television Academy and is an alumna of the University of Massachusetts and The School of the Museum of Fine Arts, Boston.